Talpa Network Taps Tealium’s AudienceStream as Backbone for its Smart Data Platform

Tealium, a powerhouse in real-time customer data solutions and enterprise tag management, has just announced its partnership with Talpa Network – the leading media company in The Netherlands – to...

Facebook Zero: The Changing News Feed and What Marketers Need to Know

Are you concerned about the impact of Facebook’s recent announcement on changes to the news feed? Wondering how these news feed changes will affect your marketing? In this article, you’ll...

OpenX Announces GDPR Publisher Compliance Ahead of Schedule

OpenX, a leading global independent advertising technology provider, confirmed to MMW head of the weekend that it is one of the first advertising exchanges globally now in compliance with its...

An Investigation Into Google’s Maccabees Update

Posted by Dom-WoodmanDecember brought us the latest piece of algorithm update fun. Google rolled out an update which was quickly named the Maccabees update and the articles began rolling in...

Hyundai Will ‘Surprise Millions’ With Its Super Bowl Ad, Says New Teaser

Hyundai will tease its Super Bowl ad during both the NFC and AFC Championship games on Sunday. The teaser will also be available for viewing online and on the brand's...

Who Is Billy? Coppola Winery’s Comical Short Film Has Two Wildly Opposing Theories

We hear a lot about "storytelling" in one form or another these days. It's become one of the most overused and hotly debated buzzwords in the business. Now, acclaimed commercial...

Facebook News Feed Changes: Why We Need a New Strategy

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this...

How Davos Can Help Marketers Gain Greater Global Purpose

As global leaders gather in Davos next week to try to create a shared future in a fractured world, what's the role of marketers and creative agencies? In this era...

Diversity Finally Comes to Facebook’s Board of Directors

Facebook's board of directors welcomed its first African-American member, as American Express chairman and CEO Kenneth Chenault will take a seat effective Feb. 5. Chenault has been with American Express...

The Facebook Community Boost Show Is Set to Hit the Road

After last week's news that Facebook is revamping its News Feed, small businesses needed some good news from Facebook, and they received it in the form of an update on...