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Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.[1] SEO may target different kinds of search, including image search, video search, academic search,[2] news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Moon Landing Google Logo For 50th Anniversary

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Today on Google's home page is a special Doodle, Google logo, for the 50th anniversary of the...

Melissa Fach on Content, Managing Communities & Helping People Break Out [PODCAST]

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Podcast: DownloadSubscribe: Apple Podcasts | Android | “You don’t realize how the little things you do matter to so many people....

How to Make a Technical SEO Recommendation – Whiteboard Friday

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company After you've put in the work with technical SEO and made...

Google Knowledge Panel Identity Theft

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Ari Roth from Five Blocks showed us how he was able to claim the knowledge graph profile...

The Truth About Domain Authority: What Every SEO Needs to Understand

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company I want to preface this article by stating that it could have been written about any SEO tool’s metrics....

New Things I’ve Learned About Google Review Likes

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Last time I counted, there were upwards of 35 components to...

Google Recording Of The Google Webmaster Conference In Kolkata

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Google live streamed the almost 5 hours of their new Webmaster Conferences. Below is a recording...

The Truth About Domain Authority: What Every SEO Needs to Understand

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company I want to preface this article by stating that it could have been written about any SEO tool’s metrics....

Google adds JavaScript SEO basics to its Search developer’s guide

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company How Googlebot processes JavaScript. Image source: Google Search developer’s guide.On July 18, Google added a JavaScript SEO basics section to its...

New Things I’ve Learned About Google Review Likes

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Last time I counted, there were upwards of 35 components to...

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