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Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.[1] SEO may target different kinds of search, including image search, video search, academic search,[2] news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Google Search Console adds Product results filters to performance report

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Google announced it has added new filters to the performance report within Google Search Console to show you how well your...

Google My Business To Provide Its Own Booking Engine?

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Mike Blumenthal posted a screen shot on Twitter showing a possible sign that Google My Business may...

Managing Successful SEO Migrations

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company As SEO professionals, we are no strangers to migrations and the various levels of volatility they can bring.Migrations are...

Google for Jobs: Everything you need to know to optimize for better ranking

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Looking for a new job can be a stressful experience. Even taking away the emotional part of the process, browsing job...

6 of the Best YouTube & Video Optimization Tools to Boost Your Views

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company With more than 2 billion logged-in users every month, YouTube is one of the most popular and powerful social...

Bing says it has been applying BERT since April

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Bing has been using BERT to improve the quality of search results since April, Microsoft has stated. The transformer models are...

Bing Improves Image Search With Better Understanding of User Queries

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Bing is making its image search engine more precise through improved understanding of the relationships between user queries, images,...

Soapbox: The compromise between UX and revenue is not so simple

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company I think the WSJ’s piece is indicative of the type of criticism that most digital brands receive. Are you for your...

Google Wellness Day Talk

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Here is a photo of a guy named Fionn McSwiney giving a talk at the Google Dublin...

Facebook Can Now Deliver Ads That Are Dynamically Tailored to Each User

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Facebook is rolling out new advertising features that use machine learning to dynamically customize ads for individual users.This gives advertisers the...

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Google Says Links With Diminishing Traffic Are Not Any Less Valuable

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