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Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.[1] SEO may target different kinds of search, including image search, video search, academic search,[2] news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

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Google has updated the sitemaps report in Search Console with new features, including the ability to delete a sitemap.Updates to the sitemaps report will let users perform actions...

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Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Regardless of your business or goals, there are several out-of-the-box ideas for targeting and ads that can be applied...

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John Mueller from Google explained on Twitter the difference between the timestamp date in an XML Sitemaps lasmod date and the date on a web page....

The New GoogleBot Was Unrelated To The Indexing Bugs

Google's Martin Splitt said the new GoogleBot has zero impact or was completely unrelated to the indexing bugs we saw back in April. He said...

Want to Speak at MozCon 2018? Here’s Your Chance – Pitch to Be a...

Posted by Danielle_LaundersMozCon 2018 is nearing and it’s almost time to brush off that microphone. If speaking at MozCon is your dream, then we have the opportunity of a lifetime...

SEO World Rankings 2019

Every year, Google makes changes to its ranking algorithm and introduces new features to its search engine results pages. These affect the search experience for users around the...

Google Webmaster Hangouts Moving Off YouTube To Hangouts Meet

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company Once again the Google webmaster hangouts hosted by John Mueller and other Googlers has to move to...

Why & How to Tackle Technical SEO Before Link Building

Nitro-Net.com - Serch Engine Marketing - A Global Marketing Group Company When you consider a link building campaign, you may not be completely reaping the benefits of your SEO efforts...

Mobile-First Indexing Change To Google Search Console Index Coverage Report

Google posted that they made a change to how the index coverage status report works around sites that have been migrated to the mobile-first indexing initiative....

Google Search Console updates index coverage report for mobile-first indexing and warns about replacing...

Google has made two changes in Google Search Console over the past 24 hours. Most significantly, the index coverage report now uses mobile-first indexing data when available. Meanwhile, Google has...

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