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Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.[1] SEO may target different kinds of search, including image search, video search, academic search,[2] news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Take the 2018 Moz Local Search Marketing Industry Survey

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Google Fruit Truck In São Paulo

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Google Releases Study of 2019 Holiday Shopping Trends

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Google has released new behavioural insights into 2019 holiday shoppers, with tips on how to sell to US consumers.According...

Attend Search Marketing Expo next week for FREE

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company Generate leads, drive sales, and achieve your marketing goals with actionable tactics that work. Attend Search Marketing Expo February 19-20 (next...

Do Ugly Sites Convert Better?

Nitro-Net.com - Internet Marketing Services - A Global Marketing Group Company In 2003 it was generally understood that ugly sites that looked like they were “built by a 10 year...

Google Says Fewer Page Types Is Easier

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John Mueller Surprises with Answer to a Negative SEO Question

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SEO Is a Means to an End: How Do You Prove Your Value to...

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The first steps of your SEO audit: Indexing issues

Even a magic SEO wand will not get a web page to rank if the page has not been indexed. Contributor Janet Driscoll Miller suggests that making sure web pages...

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