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Email Marketing

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

Holiday Email Marketing Trends and Tips for 2017 From the Experts

There's plenty of autumn left, but the holiday season is fast approaching. You might think you still have lots of time to launch your holiday email marketing campaign, but now...

Should I be Concerned with Text and Image Ratio in Email?

You have enough to worry about. With accessibility, interactive, GDRP and more in the immediate future, the last thing we want to stress over is text and image ratio. But...

Email for Retail: Three Opportunities Despite the Retail 'Apocalypse'

As we near the end of 2017, retail faces significant profitability issues. In turn, marketers are facing pressure to capture and retain customer attention, and they're resorting to flashy new...

CSS Background Images Now Supported in

Great news! and Office 365 Outlook (also known as OWA) now supports CSS background images. Until now, Microsoft’s webmail properties only supported table background image attributes and not support...

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Facebook Algorithm Now Prioritizes Original Reporting - Internet Marketing Services - A Global Marketing Group Company As of today, Facebook is changing the way news stories are ranked in its...