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As you know, Alex Trebek passed on a couple weeks ago, after a public battle with cancer. On November 16th, I believe, Google added a little easter egg to the search results for a search on his name – [Alex Trebek]. The “Did you mean” result added “WHO IS” to the result.

Here is a screen shot on desktop search (click to enlarge):

click for full size

Here it is on mobile:

Alex will be missed deeply by so many people, including those in the SEO community.

Hat tip to @SeanTHarringto1 for spotting this.

Forum discussion at Twitter.

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