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Search Engine Optimization (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers.[1] SEO may target different kinds of search, including image search, video search, academic search,[2] news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Monopoly Man Trolls Google’s CEO, Sundar Pichai At Congressional Hearing

Here is the Monopoly man who sat for over 3.5 hours in the Google congressional hearing two days ago. He positioned himself so that the...

7 WordPress Vulnerabilities Discovered – What You Need to Know

WordPress released two updates to fix multiple vulnerabilities. The vulnerabilities have existed since version 3.7. If you have WordPress 5.0, update to 5.0.1. If you want to remain...

SearchCap: Google related searches, YouTube call to actions & Conductor Actions

Attend Our Conferences January 30-31, 2019: SMX WestApril 2-3, 2019: SMX MunichMay 21-22, 2019: SMX LondonJune 3-5, 2019: SMX AdvancedJune 12-13, 2019: SMX Paris × [youtube https://www.youtube.com/watch?v=tyEAcmeJ7FY&w=480&h=270]...

Google Doodle For Geminid Meteor Shower

Today on the Google home page is a Google logo, a Doodle, for the Geminid Meteor Shower. The Geminids are a meteor shower caused by...

Should Google Offer Algo Update Reports?

Almost every month the SEO industry insists that Google is updating its algorithm.  Google’s response is to maintain silence. On rare occasions someone from Google makes an informal...

SinglePlatform and Moz partner for restaurant SEO and content distribution

Moz and SinglePlatform have teamed up to help restaurants gain better visibility in search and across the web. Moz will help SinglePlatform enterprise clients (restaurant chains) with their SEO;...

Google Rolls Out Image Icons In Related Searches

In August we caught Google testing showing thumbnails or icons in the related searches options in the mobile search results. Well now it seems to be...

YouTube is Removing Spam Accounts Which May Cause Noticeable Decrease in Subscribers

YouTube is warning users that they may see a noticeable decrease in subscriber count as the company purges spam accounts.This will occur from December 13-14, according to an announcement in...

SinglePlatform and Moz partner for restaurant SEO and content distribution

Moz and SinglePlatform have teamed up to help restaurants gain better visibility in search and across the web. Moz will help SinglePlatform enterprise clients (restaurant chains) with their SEO;...

Google Launches Hotel Highlight Overlays

A month ago, Google began testing putting the hotel highlight details in an overlay window instead of a normal web page window. Well, today Google...

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