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Wednesday, February 21, 2018

Mobile Marketing

Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.

New Media Confirms Investment in TapOnIt

New Media Investment Group Inc., one of the largest publishers of locally based print and online media in the United States as measured by number of publications, announced that it...

Upstream Unveils Evolved Mobile Marketing Promotions Offering ‘Next Gen Promos’

Mobile commerce platform Upstream has just announced the launch of Next Gen Promos, an evolution of its existing marketing promotions. The service, we’re told, now offers integrated social media sharing, and...

First Look: Calldorado Announces $12 Million App Growth Fund

Ahead of the weekend, Copenhagen-based ad tech company Calldorado announced a substantial fund of $12 million to help talented mobile app developers and publishers by financially supporting their apps’ growth...

Sponsored Data Can Evolve to Take Mobile Marketing to New Places, Says Strategy Analytics

Sponsored data and data rewards offer a strong win-win-win opportunity for mobile operators, sponsors and the right user segments, says Strategy Analytics. According to the prominent firm’s newest report — “Can...

SOCi Touts 100% Revenue Growth as Location-Based Social Marketing Business Excels

SOCi, a global leader in social media and reputation management for multi-location brands, recently announced several growth milestones, including YOY double-digit growth and numerous awards and accolades, further cementing the...

stayhealthy’s History of Innovation Paves Way for a Future of Healthy Progress

When it comes to self help resources in the modern digital healthcare space, few tools and technologies truly bestow upon the masses real power and inspiration to take control of...

Blockchain Poised for Gangbusters in Healthcare?

On Wednesday, MHW learned that eWellness Healthcare Corporation – a provider of the state of the art PHZIO Platform for the physical therapy and telehealth markets — plans to move...

DigiMarCon Announces its Global Digital Marketing Conference Series Events for 2018

Innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone...

GroundTruth First End-to-End Self-Service Platform for Location Targeting

GroundTruth, a leading global technology platform driving offline visits and sales by leveraging location as the primary source of intent, has just announced GroundTruth Ads Manager, the industry’s first end-to-end...

NBC Olympics Selects Interactive Video Advertising Provider for Its Production of 2018 Olympic Winter...

Let the games AND the interactive video advertising begin! MMW has learned that NBC Olympics, a division of the NBC Sports Group, has selected BrightLine to provide the first Olympic interactive...

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