72.5 F
New York
Sunday, July 22, 2018

Mobile Marketing

Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.

ironSource Expands Programmatic Marketplace

Leading mobile monetization and marketing company ironSource recently announced the expansion of its in-app programmatic marketplace, which in addition to video inventory, will now include MRAID support for interactive ads,...

Mobile Developers: 3 Keys to Picking the Best Header Bidding Partner

The following is a guest contributed post by Pat McCormack, Vice President, Publisher Sales Americas – Oath True in-app header bidding is finally here. This is the year that developers finally...

The Laws Of Attraction In A Mobile-First World

The following is a guest contributed post from YouAppi Chief Revenue Officer, Leo Giel. Reaching the right audience is a constant challenge for app developers, publishers and advertisers. Simply amassing a...

Empathy In Marketing: The Secret To Better Relationships!

The following is a guest contributed post by Swrve CEO Christopher Dean. The current buzzword in marketing might seem to change more often than the average person changes their socks, but one...

Grupo Imagen Inks Exclusive Partnership with H Code Media

H Code Media, a leader in digital advertising for the US Hispanic market, just announced a new exclusive partnership with Grupo Imagen, a Mexico-based media conglomerate. As part of...

How Mobile Apps Can Turn GDPR into a Competitive Advantage

The following is a guest contributed post from Samir Addamine, Founder and Chairman of FollowAnalytics. Starting on May 25th, the EU will be enforcing its General Data Protection Regulation,...

Comment on BIA/Kelsey Report: SMBs in Retail Loving SEO, Email, and Mobile as Means...

BIA/Kelsey Report: SMBs in Retail Loving SEO, Email, and Mobile as Means to …Mobile Marketing Watch, on Thu, 04 Jun 2015 07:03:45 -0700BIA Kelsey Report SMBs in Retail Loving...

First Look: Barometric Division of AdTheorent Spun-Out as Separate Business

Media Release: Barometric, MRC-Accredited provider of the industry’s most advanced cross-environment tracking and measurement solution, today announced parent company AdTheorent, Inc.’s reorganization of the Barometric division as a separate company....

Nielsen Study Confirms Airport Advertising Effectiveness

Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor (CCO), and a subsidiary of iHeartMedia Inc., announced today the results of a comprehensive consumer insights study, showing airport...

It’s Time to Demand More of Your Smartphone – and I Don’t Just Mean...

The following is a guest contributed post by Greg Wester, SVP, Marketing & Business Development, Mobile Posse As the dust settles on this year’s Mobile World Congress, and we process the...

Connect with Nitro-Net

0FansLike
12FollowersFollow
3FollowersFollow
2,800FollowersFollow
32FollowersFollow
106SubscribersSubscribe

RANDOM POSTS

HOT NEWS