Mobile Marketing

Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.

Mobile Marketing Association Germany Publishes Checklists For Multi-Touch Attribution (MTA)

BERLIN, GERMANY – November 8, 2018: In light of complex customer journeys, Multi-Touch Attribution (MTA) has become the holy grail for marketers. According to a recent study,...

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