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Email Marketing

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

A Look at The Mothership’s First Year

Diversity is at the heart of MailChimp’s business. Our customers are all over the globe and represent a multitude of cultures and...

The Best Email Marketing Tool You’ve Never Used

Many marketers treat email like a religion. Write a series, stick it in an autoresponder, and pray for opens, clicks, and sales. But what if there was a more...

Integrate Salesforce with VerticalResponse | VerticalResponse

Quickly and easily turn leads into customers when...

It’s Time for Cross-Channel Campaigns | Listrak Insights

The holiday season is upon us. Many retailers have already started to ramp up their email deployment schedules, which is a key tactic to making your Q4 revenue goals. However,...

Increase Your Sales with Pre-Built E-Commerce Segments

Your list contains a lot of valuable information about your customers, and with MailChimp’s powerful segmentation tools, you can use that data...

¡Atención! This New Feature Lets You Connect with Your Audience in 13 Different Languages

Hello! Or should I say, Hola! Bonjour! Konnichiwa! Email is global. As you set out to grow and engage your audience through email marketing, there’s no limit to where...

SMS State of the Industry Report | Listrak Insights

With roughly 97% of Americans age 18-44 owning a smart phone, mobile marketing is now viewed as a significant solution for businesses to reach their customers in the most direct...

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