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Email Marketing

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

Keep Your Business Sailing Smoothly While You’re on Vacation

Running a business is demanding. And with a lot of responsibility on your shoulders, stepping away from the office can feel scary. But...

Learn from the Masters! 16 Successful Entrepreneurs Share Their #1 Email Tip

Almost 150,000 emails are sent every minute. Talk about steep competition in the inbox. But there are certain marketers whose messages rise above the rest. They’re the ones with...

Email marketing campaign tips for educational institutions

Any school — from preschools all...

Your Holiday GIF Guide: Festive GIFs to Spice Up Your Holiday Emails

The holidays are nearly upon us. Which means it’s time to plan your holiday email marketing – like Black Friday sale emails, festive newsletters or even just season’s...

Grow, Typeform, Persado Pro Featured Integrations: Dec. 2017

Holiday sales are ramping up, and while Black Friday and Cyber Monday often account for a major portion of the seasonal revenue...

Filmstrip+ Interactive Email Technique: Adding Support For More Email Clients

Two few weeks ago I wrote about the Filmstrip Technique that allowed interactive email to work in the Gmail app using windowed named anchors. However that technique didn't work with...

The Top 7 Questions Everyone Has about Email List Segmentation

As a member of AWeber’s award-winning Customer Solutions team, my teammates and I field more than 700 calls, emails and chats from customers every day. We answer questions...

How to Write the Perfect Welcome Email in Under One Minute

Your welcome email is the very first message you send to your subscribers — so it’s important to make a fantastic first impression. The reason: If you dazzle...

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Why Automation Isn’t the Cure-All Marketers Want—and Need—It to Be

I'm not here to tell you that automation isn't marketing's next level. Obviously, it is. New solutions for automation and data management have...