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Email Marketing

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

6 Email Template Design Tips You Should Always Follow

More than 260 billion emails are sent around the world every single day. So how do you make sure your messages stand out in a subscriber’s inbox? Well, great...

Mobile Holiday Strategies for Considersation | Listrak Insights

The holiday season brings an abundance of advertising noise to consumers, and for retailers, it is difficult to stand out. The question is --- how do you distinguish yourself and...

How to Keep GDPR Records of Consent for Your Subscribers

The GDPR (General Data Protection Regulation) requires that you can prove the nature of consent between you and your subscribers. That means you must keep comprehensive records of...

6 tips for attendance-boosting event emails

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How to Communicate Effectively with Your Email Designers | Listrak Insights

One of the biggest hurdles of working with others on a project is getting another person to understand your vision. Sure, it’s an exciting 4K cinematic glory playing in your...

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