App Marketing

App marketing refers to the marketing of an application, or short app, that can be used on various mobile devices.

Nearly 50 Million Facebook Accounts Affected by Massive Security Breach

A security breach at Facebook has affected nearly 50 million of the social media platform's users, Facebook said Friday. The social media company discovered the breach on Tuesday, informed law...

Dreamforce Unfazed as Protests and Stunts Crash the Conference

Tech companies in San Francisco are no strangers to controversy, and Salesforce was met with two different ones at Dreamforce, the company's annual conference. On Sept. 25, the first day...

WhatsApp: Here’s How to Forward a Status Post to a Chat

Did you know that WhatsApp allows you to forward your Status posts directly to your contacts within a chat? Our guide will show you how this works. Note: These screenshots...

How Fox Is Trying to Get Last Man Standing’s ABC Audience to the Show’s...

One day after Murphy Brown returned to TV for the first time in two decades, fall's other high-profile revival is about to premiere: Last Man Standing, which Fox picked up...

Snapchat Is Rolling Out 3 New Ecommerce Features

Snapchat's busy week continued with yet more ecommerce features for advertisers and brands. After announcing a partnership with Amazon to test visual search shopping, Snapchat is debuting three new features--one...

See How Las Vegas Love Blooms in Only 8 Seconds in These Stylish Ads...

Even if the science is flimsy, it's an intriguing notion to think that it takes a mere 8.2 seconds to fall in love, according to the journal, Archives of Sexual...

Facebook Added a Premium Option for Its In-Stream Video Ads

Facebook unveiled some new options for video ad campaigns on its platform. The social network said in a blog post that over 70 percent of its in-stream ads are viewed...

Halloween Is Coming: What Are People Searching For on Pinterest?

There have been 95 million Pinterest searches related to Halloween over the past year, up 51 percent year-over-year, and Pinterest shared some of the top trending topics so that brands...

5 Key Ingredients That’ll Fix a Broken Programmatic System

Over the last 20 years, the relationship between the buyer and seller in the advertising market has fundamentally changed as the market digitized and became automated in 2009 with the...

5 Security and Privacy Features in iOS 12 You Should Know About

On Sept. 12 Apple hosted its annual keynote where the company announced its newest products and services including the iOS 12 software update for iPhones and iPads. While aesthetically not...

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How Programmatic Can Usher in New Standards for Cannes

The Cannes Lions Festival has come to represent many things for our industry in recent years. Creativity, yes, but also industry decadence, elitism...

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