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App Marketing

App marketing refers to the marketing of an application, or short app, that can be used on various mobile devices.

Literary Classics Come to Instagram With This Lovely New Project by the New York...

For many, Instagram remains a place primarily to document our travels and brunch escapades, but the New York Public Library is out to elevate the medium by infusing it with...

Facebook Messenger: Here’s How to Create a Secret Conversation

Did you know Facebook Messenger allows you to chat with others in secret conversations featuring end-to-end encryption? Our guide will show you how to start a secret conversation in the...

What Marketers Can Learn About Pulling Off a Stunt From IHOP, Burger King and...

Getting attention through stunts is not anything new. It’s a healthy tactic that brands keep using to make a splash in news and culture. However, in the past several years,...

Pokemon Go Receives 20 New Pokemon, Festive Hat Pikachu and More

Niantic kicked off its holiday celebrations in Pokemon Go. For a limited time, players have the chance to capture special Pikachu wearing festive hats. These are the same festive Pikachu...

SeatGeek Has Begun Selling Tickets Directly via Snapchat

Mobile-focused ticketing platform SeatGeek became the first company to sell tickets directly via Snapchat when it offered seats to a Major League Soccer match directly via the messaging application last...

Why Ecommerce Brands Need to Diversify When They Rely Upon Other Platforms

The recent Facebook and Cambridge Analytica scandal, as well as the looming rollout of GDPR, are sending the marketing world into a speculative tizzy. There are a few early ramifications...

The Home Depot Packs Whole DIY Projects, Start to Finish, Inside Pinterest Pins

A compact new Pinterest campaign from The Home Depot and agency 22squared offers sprawling home improvement guidance, hoping to help move DIYers past inspiration and into action by showing them...

Delsey’s New Animated Film Is Surprisingly Heart-Wrenching for a Suitcase Ad

For the launch of its new European brand platform, "What Matters Is Inside," luggage company Delsey Paris tapped agency Buzzman to conceive a short film of the same name. Its...

Beauty’s Never Been More Personal Than It Was in 2018 – Adweek

Nitro-Net.com - A Global Marketing Group Company Let 2018 be remembered as the year that shampoo no longer felt like enough. Same goes for conditioner, moisturizer and serums. Instead, the new...

Thursday Night Football Is the Only Thing That Matters in High-Octane Campaign Helmed by...

Just over one year ago, Wieden + Kennedy painted college football fandom as a war of rival tribes in its debut campaign for Fox Sports. The exhaustive work ultimately encompassed...

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Pigeon Head at Google NYC

Sometimes you find the weirdest pictures on Instagram. Here is a photo of someone wearing a mascot looking pigeon...

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