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Affiliate Marketing

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity, resulting in the emergence of a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors.

How to Use Facebook Tools to Find Your Audience & Increase Reach

If you’re not the type to whine and complain about Facebook reducing brand content visibility, then you’re the type who reads my blog. It’s going to be tough for a...

5 Affiliate Traffic Sources to Test in 2017

The Internet landscape is constantly evolving which means the best sources of traffic for affiliates is constantly changing too. Where can affiliates find good traffic in 2017? There are 5 specific traffic...

AM Navigator Named Best OPM Agency of the Year by Rakuten Marketing

We are proud to announce AM Navigator as the winner of Rakuten Marketing‘s 2017 “OPM Agency of the Year” Golden Link award. These prestigious industry awards are meant to honor “the...

What To Do When Sales & Leads Stop Overnight

This year has been especially busy with red flag emergencies.  Sites that once produced sales or businesses whose leads stopped overnight wake up and see nothing, then hit panic mode. ...

Why Linking to 3XX and 4XX Pages Is Bad for SEO

If your SEO has said you need to change all internal links pointing to a page that has moved or been killed, they’re doing their job.  It is an annoying...

What is Affiliate Marketing?

By definition – Affiliate Marketing is a sales channel made up of three parts. Affiliates who drive the sales, affiliate programs which are the offers or stores the affiliates promote...

5 Tips for Successful Valentine’s Day Affiliate Promotions

Holidays are great times for affiliate promotions, especially Valentine’s Day. Affiliate promotions engage the current affiliate base, plus running promotions properly can aid in affiliate recruitment. With Valentine’s Day (February 14)...

What is Affiliate Management?

Affiliate Management is the process of building and growing a channel of marketers to drive traffic to your store, business or offer. Affiliate programs, networks and managers are the three...

How to Format a Post or Guide to Rank In the Search Engines

To get a blog post, how to guide or webpage to rank in the search engines, you have to start with the formatting.  Backlinks and architecture can be important, but...

How to Work With Apps As Affiliates.

Apps make amazing affiliate marketers because they “can” have a captive user base and they “can” build their own audience using app store marketing and website traffic for downloads.  So...

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Univision Is Considering Selling Gizmodo Media Group and The Onion

Univision Communications Inc. has formally initiated the process of exploring the sale of Gizmodo Media Group and The Onion, the company announced today....