Google just wants you to link naturally and not worry about linking out. If you want to link to a site because it is something your readers would find useful, then link away.

John Mueller from Google said on Twitter “Just link naturally, no need to do anything fancy when linking to other articles in an organic way like that.”

His response was still filled with anxiety and fear around linking:

Webmasters, publishers, SEOs simply fear linking out and it is an issue.

Forum discussion at Twitter.

Original Source

Advertisement